1941 Prices: Western Auto

1941WesternAutoHere’s a snapshot of the cost of living from 80 years ago, on the eve of World War 2, from the April 16, 1941, issue of the Pittsburgh Press, courtesy of this ad for Western Auto Stores.  (For a larger image, from most browsers, click twice on the image.)

According to this inflation calculator, one dollar in 1941 was the equivalent of $18.02 in 2021 dollars. Here are some representative prices, with the modern equivalent in parenthesis:

Western had its own brand of radios, Truetone. A portable, which could operate on battery or household current, sold for $14.45 ($260.39), not including the battery. A single-unit car radio, with pushbutton tuning, could be had for the same price. A three-piece unit sold for $27.95 ($503.66), which included installation. The six-tube set had a chassis that mounted out of the way, with separate control unit and speaker.  Whichever car radio someone bought in 1941, there’s a good chance that they would be taking it inside to listen to when gas rationing meant the car spent most of its time in the garage.

Spark plugs would set you back a quarter ($4.50), but they were guaranteed for 10,000 miles. Fan belts started at 34 cents ($6.13). A new battery for the car would be $4.45 ($80.19) and was guaranteed for two years. A bicycle was $18.75 ($338), but if you needed just a tire, that was $1.62 ($29.20). Tires for the car started at $6.44 ($116.05), but they included a free tube. If you wanted to go fishing, a complete outfit could be had for just 98 cents ($17.66).