Seventy years ago today, NBC took out a two-page ad in Life Magazine, October 15, 1945, promoting itself as America’s No. 1 Network.
In addition to promoting its radio programs, it offers a reminder that “‘The Tomorrow’ people talked of only a short time ago, is here today.” It points out that thousands in New York were already enjoying visual entertainment, news, sports, fashion shows, dramas and other programming from WNBT. The ad points out that five large advertisers were already on board, and as more sets became available, larger TV audiences would be able to find visual pleasure in the words, “This is the National Broadcasting Company.”
The production shown here is apparently one of those fashion shows going out over the station which had first signed on in 1939. The station already had competition from two other stations, including Dumont station WABD.
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