A hundred years ago, the July 1925 issue of Talking Machine World carried this ad from RCA showing Radiola models 24 and 26.  These models had performance on par with modern receivers, as they were superheterodynes containing six UV-199 tubes.

Millions of Americans were heading for sea and mountains, and this ad reminded dealers that they were all prospects for a set such as this, if only the dealer took time to sell them on the idea.

They weren’t cheap, however.   They started at $195, which works out to over $3600 in 2025 dollars.  Today, for a tiny fraction of that price, you can get an inexpensive portable which will pull in AM, FM, and weather broadcasts.  (And, of course, don’t forget to buy some extra batteries, which we guarantee will weigh a lot less than the ones this gentleman is using.)

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