We don’t believe that this gentleman was permanently stationed up on the roof. Instead, he’s doing some experiments to figure out the best spot for the TV antennna. Presumably, someone is watching the TV down below, and shouting reports as to how the picture looks.
The November 1952 issue of Popular Science carried a number of pointers on how to ensure the best TV reception, and this was one of them. It suggested putting the antenna on a broom handle, raising the antenna as high as possible, and then lowering it. Somewhere within that range you would find the sweet spot for best reception. The magazine cautioned that you should check all channels before settling on the final position.