In May 1941, the American economy was beginning to boom. Radio Today magazine alerted radio dealers that business indexes were peaking, men were going back to work in increasing numbers, defense jobs were putting money into workers’ pockets. In short, people had money to spend and were earning it.
The magazine showed radio dealers how to go after this money. The magazine noted that extra shoppers were coming to town, and one of the radio man’s jobs was to get them next to bigger radios, like actress Lucile Fairbanks with the GE Musaphonic console shown here.